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2009 June Dairy Month Golden Penguin Winners Announced
NFRA has awarded 35 Gold and 37 Silver Penguins in
recognition of outstanding merchandising for the 2009 June Dairy Month
promotion. Gold Penguins will be presented at the Grand Awards Banquet on
October 20 during the National Frozen & Refrigerated Foods Convention in Washington,
DC. Read more about the competition or see a complete list of winners.
Golden Penguins Awarded for 2009 Ice Cream & Novelties Display Contest
The Golden Penguins for the Summer Favorites Ice Cream &
Novelties Display Contest have been awarded in each of six regions: Northeast, Southeast,
East Central, West Central, Southwest and Pacific/Western. In total, there were
26 Gold and 40 Silver awards. Gold Penguins will be presented on October 20 at
the Grand Awards Banquet in Washington, DC. Read more about the competition or see a complete list of winners.

NFRA has Created a Members Only Section on its Website
Members will now have to login to access NFRA’s online
membership directory and research library on its newly re-designed site at
www.NFRAweb.org. In this secure section of the site, members can also
check/update their membership listing. If you do not remember your password,
please use the “Forgot Your Password?” link on the login page.
Boost Frozen Food Sales in October with Cool Food for Kids
It’s not too late to plan a Cool Food for Kids promotion that will give consumers great meal ideas for busy lifestyles. Add
value for your customers by promoting NFRA’s Cool Food for Kids online consumer
sweepstakes for a Grand Prize Family Sea or Ski Vacation – enter at EasyHomeMeals.com.
Media releases and a consumer e-newsletter will help spread the word and
generate increased frozen food sales in October. Point of sale items that will
attract consumers in the aisle are still available. Check the Cool Food for
Kids Idea Book for items and to order.
Time is Running Out to Register for the Premier Business Meeting in the Industry
It’s not too late to sign up for the industry meeting that
maximizes your productivity by providing you the opportunity to meet one-on-one
with multiple companies in just a few days. The National Frozen &
Refrigerated Foods Convention, October 17-20, is expecting over 1,100
registrants including over 140 retailers all ready to conduct business. Don’t
miss this Monumental Opportunity for your business in Washington, DC. Register today!

Participate in the 2010 March Frozen Food Month National FSI Program
Coupon at a fraction of the cost and receive prominent brand
exposure when you sign up for NFRA’s 2010 March national FSI and Sweepstakes
program. The 3-page FSI will drop on March 7, 2010 to a circulation of 37
million. A $10,000 sweepstakes will increase consumer interest in the
promotion. This co-op sweepstakes allows you to promote your own brand without
the extra cost of administration or prizes. Place a home page ad and branded
recipes on NFRA’s consumer website, www.EasyHomeMeals.com.
Participation also includes recognition in the October Cool Food for Kids educational
outreach program. Many other benefits are included for the participation price
of $39,425 per brand. Download the brochure for complete details. |
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NFRA
Welcomes Our Newest Members
Please welcome the companies listed below who have met the
qualifications of membership and have joined the National
Frozen & Refrigerated Foods Association.
MANUFACTURERS
AgroFarma, Inc.
www.chobani.com
Azteca Foods, Inc.
www.aztecafoods.com
Bays English Muffin
Corporation
www.bays.com
Fage USA Dairy
Industry, Inc.
www.fageusa.com
Garden Protein
International
www.gardein.com
Hot Mama Foods, Inc.
www.hotmamabread.com
National Choice
Bakery
www.nationalchoicebakery.com
Yoghund – TBD
Brands, LLC
www.yoghund.com
SALES AGENT
Impact Sales &
Associates
www.isi-sales.com
SUPPLIER
IBEAM
www.ibeamonline.com
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F.A.B., Inc. announced the appointment of Craig
Jordison to the position of Regional Vice President of Sales. In this
role, Jordison will be responsible for sales operations of the north region. He
brings over thirty years of foodservice distribution experience to F.A.B., Inc.
Jordison has worked with U.S. Foodservice, J.P. Foodservice, and PYA Monarch.
Hanson Logistics announced the appointment of Blake
R. Larkin to the company’s management team as Vice President of
Business Development. Larkin is a seasoned executive with an extensive
background in all aspects of supply chain design and management. Larkin fills a
position vacated by Andrew Janson upon his recent promotion to President of the
growing company. Larkin joins Hanson after having spent the past 10 years with
Millard Refrigerated Services in Omaha Nebraska.
Refrigerated & Frozen Foods Retailer magazine announced the appointment of three
new sales team members. Steve Roth and Halley LoBello will be responsible for
the Midwest
and Western territories and Mike Stack will be responsible for
the Eastern
territory. Roth has a dynamic background including work with Crain
Communications, Penton Media, McGraw Hill and BNP Media. LoBello previously
spent many years working on magazine titles at Hanley Wood and Penton Media. Prior
to joining R&FF Retailer, Stack
worked with Didier & Broderick, a leading publisher’s representative firm.
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Hanson
Logistics announced the company has been named to Food Logistics 2009 Top
70 3PLs. Food Logistics, which focuses on the movement of product through the
food supply chain, announced the fourth-annual listing of the Top 70 3PLs in
its July/August 2009 issue. Food Logistics first compiled its list of top
third-party logistics providers in 2006. These 3PLs offer a broad scope of
services and capabilities that enable food companies to reduce costs, increase flexibility
and improve service levels. This is the first year Hanson Logistics has been
included in the list. For more information: www.hansonlogistics.com
Produce for Better Health Foundation (PBH) is pleased to be
one of five non-profits chosen to participate in the DOLE Bowl-A-Day Challenge.
Consumers who enter the online contest choose which charity, PBH, American
Cancer Society, American Red Cross, Feeding America, or a local school, that
they want to receive $1,000 or 1,000 Dole Fruit Bowls. When the consumer wins,
their chosen non-profit wins too. The contest began August 8 and continues
through October. For more information about the DOLE Bowl-A-Day Challenge,
and to enter, visit www.DoleChallenge.com
Keep the industry updated about news and staff promotions at
your company. NFRA will publish your company highlights monthly in the NFRA
Update. Send your company news to us at info@nfraweb.org; via fax to 717-657-9862;
or via mail to NFRA, 4755 Linglestown Rd., Suite 300, Harrisburg, PA 17112.
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Last chance to register for the best “working” Convention in the industry! |
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