Summer Favorites Ice Cream & Novelties

The 2010 Promotion is gearing up for another successful year.  Heat up your sales this summer with an enticing in-store display, and enter to win the Golden Penguin Award!

Retail Display Contest

Retailers, Sales Agents, Manufacturers, and Local Associations can enter their creative in-store displays in the Retail Display Contest.  The 9-week promotion must feature multiple ice cream and novelty products from the sponsoring brands.  To compete, fill out the entry form and submit with color photographs in a three-ring binder.  The entry deadline is Friday, August 13, 2010.

Compete for the Prestigious Gold and Silver Penguin Awards

Gold and Silver Penguins will be awarded in six regions — Northeast, Southeast, East Central, West Central, Southwest and Pacific/Western. Award winners will receive industry-wide recognition at the Golden Penguin Awards banquet on October 19, 2010 during the National Frozen & Refrigerated Foods Convention in San Francisco, CA. 

NEW Summer Favorites Coupon Giveaway

The Summer Favorites promotion is making the most of NFRA's latest online presence directed towards consumers - the Easy Home Meals fan page on Facebook - by promoting a weekly coupon giveaway to Fans. Participants will be entered into the random drawing for manufacturer coupons that will result in great savings for the weekly winners.

NEW Mr. Food Promotes Ice Cream & Novelties

On July 7th, Mr. Food will dedicate an entire show to the Ice Cream & Novelties promotion. The vignette will show the wide array of products available in this category plus share tasty recipes and ideas with viewers.

Thank you to this year's participating brands.